When Spotify is learned of that Apple was going to launch a service of music in streaming said that not you worried in absolute. In fact, the service King of music streaming right now has more users than ever, something what has helped Apple Music, the service that launched in Cupertino now little more than one year ago. But this could change if the negotiations between Spotify and the record does not change of address.
The problem is that the negotiations between Spotify and the three record more important not van by good road. The main reason is Apple Music, a service that pays per cent somewhat higher than any service competition and, logically, calling the attention of the record companies, who may end up preferring the Apple service whenever you have to throw content exclusively.
Spotify want labels pay 5% less
Apple Music is paying about 58% of the benefits to the record after three free months offering the service of Apple. The most important record three, Sony, Universal Music Group and Warner Music Group, want to Spotify even Apple offer, but the veteran music streaming service seems to disagree.
To monetize its service, Spotify wants to download of the 55% that pays to them record to the 50%, what would be a 8% less than what offers Apple Music. On the other hand, you also want to get exclusive with artists, but this will not be an easy task if we bear in mind that 8% of difference.
In any case, although negotiations between Spotify and the record companies do not pass by a good time, both sides remain optimistic, which is likely to finish with the music service streaming matching the offer of Apple. The downside for the Swedish company is, if it does, you return your service much less than I expected.
