Words such as Analytics, Business Intelligence, or Big Data are well-known in the business world, data management culture has permeated the companies, which, although already came by becoming many years ago, seems to have been put at the forefront of the priorities of many of the large, medium and even small companies. Twitter seems to have understood this for the world of social networks and why has been launched with Dashboard.
Twitter has created a Dashboard to help businesses reach more easily to clients and to understand them better through social networks. It is an application that allows you to more easily manage your business on Twitter. How do you do it? Allowing scheduled tweets, reach the most relevant tweets about your business and be able to interact more with your customers.
Dashboard offers you to have everything in one application to have everything controlled easily. It gives a broad view to users about what you are commenting on your business, who is tweeting about it, shows you the tweets and offers a view of the performance that are having the tweets of the user. All this of course showing statistics for periods of time, with increases in percentages, stockings and other that will help business to be able to locate how is going your presence on Twitter.
Source: Twitter.
Some of the features of Dashboard are as follows:
- Possibility to see all the tweets that relate to your business.
- Schedule tweets to save time or to reach your customers at the right time.
- Analytics tracking to understand what tweets work best and why.
- It provides ideas of tweets for your business.
Dashboard is in phase beta, is a free in the App Store application although it seems that at the moment only available in the American.
