Super Mario Run was another great fever, no doubt, has beaten the record of downloads in what to video games Mobile is concerned, not us fits doubt. But what is well clear, is that Nintendo used a technique somewhat “trickster” to reach those numbers and achieve all the popularity that the game is has won. As you well know, when you download the game only you can play at three levels for free, then you proceed to checkout and pay nothing less than €9.99 if you want to unlock the full game. Seems to be that not is gold all that glitters and that Nintendo not is reaping large numbers in sales.
El Newzoo analyst team has been at work to give us these amazing figures, and is that pay €9,99 for a mobile game of these features is to think about it, and so it happened, many players think it is, so that 97% of them decide not to buy it.
Newzoo estimated that Super Mario Run has generated about 30 million of dollars in benefits, which suggests that only three million of users have bought the game full. This is so only the 3% of the 90 million of downloads that the game has retrieved in the iOS App Store
And that has not yet come to Android, mobile piracy market par excellence, which will begin flying the patched editions of the game. I think, in first instance, that This is the reason real by that Nintendo launched the game of form “exclusive” for iOS. I, personally am one of them players that paid 9,99€, by a game that currently is is uninstall it from my iPhone and my iPad and that to medium term generates an interest less or equal to zero.