Despite the efforts that Apple is doing in the India, there is no way of becoming an alternative to citizens. Partly in logical due to the high prices of its terminals in the country, taking into account that this country’s economy does not grow at the same pace as China, but which will over time when major manufacturers of begin to open new factories in the country, since production costs are currently much cheaper than in China. Tim Cook has made several trips to the India to try to reach an agreement that would open stores in the target country, it already got and the first stores will be opened over the next year.
According to Strategy Analytics, workflows has seen sales of the iPhone in all its versions have been reduced by 35%. The reason more evident as I mentioned above is the price of terminals, a price that eludes the majority of inhabitants of the country. But another problem of this price reduction is also due which stopped selling the iPhone 5s a few months ago, days before the release of the iPhone is. IPhone 5s that stood for about 250 dollars was selling very well in the market, but Apple thought that the new iPhone could replace it in the market with a price high algovmas and this clear that he made a mistake.
Previously Apple also tried to sell terminals reconditioned in the country, something to which the main manufacturers of the country refused, since they could not compete on equal terms with Apple terminals, both in price and features. Apple will have to rethink its strategy in the country if it wants to become the next company golden eggs goose.
