In September of 2015, them of Cupertino presented-at least-three things interesting: an iPhone 6s with his camera of 12Mpx and its screen 3D Touch, an iPad of 12.9 inches and, what personally I seemed more interesting, a fourth generation of the Apple TV that came with the main novelty of an App Store. Yesterday, after the keynote which spoke of the Q4 financial company, almost a year and a half after its launch, Tim Cook said that will come new features to your set-top box.
Yesterday you asked to the CEO of Apple if had thought how were to spend them 200.000 M$ that had accumulated in the last times, to what Tim Cook spent of tiptoe saying that the Apple TV and Apple Music are the principle of the focus of growth that is taking place in them benefits that provide them subscriptions. He also said that the multimedia industry is undergoing currently a dramatic change, something that believes that only “it will accelerate the expansion of the cable”.
“We have more things planned for the Apple TV”
As for the original content, we have got our toe in the water creating something original content for Apple Music and that will be coming out during the year. We are learning from this and move on from there. The way in which we participate in the changes that will take place in the multimedia industry – which I hope to speed up the expansion of the cable.
Apple’s CEO also spoke about plans for the future of Apple TV, ensuring that you are satisfied with everything about the latest generation of set-top box company and leaving fall that they have planned more things for him, without offering many details:
We started the new Apple TV makes a year, we are satisfied of how has arrived that platform. We have more things planned for it, but it has come a long way in a year and gives us a clear platform on which to build.
It is likely that we know Apple plans for its set-top box this year. What do we have prepared Tim Cook and company?